tsyemsonjabe
Answered

When firms in b2c markets divide up the potential market according to values, attitudes, and lifestyles, they are making use of _____ segmentation.

Ainterest-based
Bpsychographic
Cuser-defined
Ddemographic?

Verified Answer :

Greenleafable

When firms in b2c markets divide up the potential market according to values, attitudes, and lifestyles, they are making use of psychographic segmentation, meaning that the correct answer is B. Psychographic.

userfefined segmentation

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